NSAA National Tradeshow Presentation
Written by psamuelson on April 11, 2017
Attracting & Engaging Four Generations – Strategies for the Entire Family
Skiing and riding are considered family friendly, and because today there are often four generations travelling and recreating together, smart areas are embracing this opportunity with intentional design, products, and marketing to capture all of them. Bringing together panelists from areas around the country, this session will dive into how these areas have thoroughly re-considered their approach and re-positioned themselves to attract the entire family.